The Voice of Pricing Leadership

Chief Pricing Officer is the independent voice of the pricing executive community — setting the standard for pricing in the C-suite and defining the role for enterprise impact.

Pricing in the News

Every business day, we scan the Wall Street Journal for stories that illuminate pricing concepts in the real world. We don’t restate the news — we identify the pricing mechanics at work and what they mean for practitioners. Click through to read the full story

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6/18 Pricing in the News

Today's paper is a study in AI-driven input cost inflation cascading through every sector of the economy. The most visible story is Apple — where data centers training AI models have outbid consumer electronics for memory chips, forcing the world's most powerful tech company to announce its first significant iPhone price increase in years. But the same cost-pressure dynamic shows up everywhere: State Farm is restructuring its entire 19,000-agent distribution network because i

Pricing in the News

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